Take a bow, BBDO Proximity, Malaysia, because this ad is brimming on perfection.
Jeep makes vehicles for all conditions – everyone knows that – but this time the message is conveyed in a completely unique way. No winding roads. No snowy highways. No muddy detours. No treacherous mountains. No. None of that. Just a stunningly simple, brilliantly executed ad that makes Venn diagrams look cooler than ever.
9/10: Das Phenomenal Ad
2 comments:
coming from a teacher's perspective, that is one damn good use of a venn diagram... not because two nostrils are making one jeep, but because two nostrils can make a jeep!
I wish there were a million of these.
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