Showing posts with label billboards. Show all posts
Showing posts with label billboards. Show all posts

Tuesday, June 24, 2008

Terrible Tuesdays: Screw my quiet neighbors, I'm moving in with these guys!

Please forgive my photography - this was taken while I was driving, waiting to make a left turn, during a thunderstorm.

Anyway, this ad is for The Residences at Dockside a new condo community on the Delaware River in Philadelphia. The community will be a 16-story tower with condos ranging from studio-sized to three bedrooms. Also, they are not going to be cheap.

So, if I'm considering paying hundreds of thousands of dollars to live in this luxurious community, are seagulls really the one resonating image I want to see? I think not. Seagulls are disgusting. I once saw one snatch a french fry right out of a woman's hand. They are the last thing I want to be surrounded by.

And, dudes, your "noisy neighbor" joke is stupid. Seagulls are insanely noisy, and they make one of the worst sounds on Earth. Wouldn't it have served you better to show serene sail boats on the river? Maybe just birds flying calmly through the air? Even an ocean liner is more quiet than a seagull at times.

This ad is dumb, and I think those birds are conspiring to steal my lunch.

3/10: Das Bad Ad

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Thursday, May 22, 2008

The great outdoors.

The best kind of advertising is the kind that doesn't feel like advertising. Ambient advertising, when done right, can blend into its surroundings and stop you dead in your tracks. The most successful examples of ambient advertising compel you to pay attention and interact with the piece, even after you realize it's selling something.

Here are some recent examples of slick ambient advertising:

CasinĂ³ di Venezia at Marco Polo airport






















Nationwide Insurance
















Memphis Tobacco Bowl




















And here's a classic from The Economist




















9/10: Das Phenomenal Ads

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Monday, May 19, 2008

They don't hand out Blue Ribbons for nothing.

Are you lucky enough to live in a city that's been wrapped in PBR art? I am. Be envious.

Every glorious morning I'm greeted by the beautiful scene above. That's not even half of it. The various pieces of art adorn every ad slot at the station, and all the pillars are entirely wrapped. It's lovely.

The public transit wraps are throughout Philadelphia, but there are also murals just blocks from my apartment. PBR sure does know its market.

Here's a look at one of the murals. Beautious!


Not only do I love me some PBR, but all the artwork is fantastic also. All the pieces are from the contest PBR put on last year. Essentially, they asked people to artistically interpret PBR in their own way. The results are beautiful pieces, which vary from raw and emotional to downright hysterical.

I love this take on user-generated content. Rather than relying on shoddily-produced videos, PBR set out to entice actual art out of people and the results are worth checking out.

They ran the contest again this year, which has already closed. I can't wait to see the results.

6/10: Das Good Ad

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Friday, May 16, 2008

We're Number 1!

It' s official: McDonald's has been named the UK's most hated brand. It's hard to dispute that there's a more polarizing brand than McDonald's, and their recent commercials are nothing short of a disaster. But to celebrate this prestigious honor, I'd like to prove that McDonald's does know how to do at least one thing right: billboards.



9/10: Das Phenomenal Ads

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Tuesday, May 6, 2008

Actually, I think I'd prefer Wendy's.

Here's an oldie, but a goodie via ad goodness. I remember seeing it quite a few months ago and having quite the laugh. Honestly, I pray it wasn't intentional. It would be so much better if it was a glorious, glaring oversight. These are the things that thrill me.



Those very astute readers over there on ad goodness point out that Yass is actually a city in Australia. Damn readers, always ruining the fun in everything. When will they just let my ass be my ass?

3/10: Das Bad Ad

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